With over 30 years of experience, La Santa Maria represents authenticity and excellence in local fishing, setting a standard of quality in the industry and being a role model in the community. Our dedication to sustainable fishing, the quality of our products and our commitment to the conservation of the Huatulco reef are the pillars that define our essence.

At BTQ Design, we set out to develop a complete brand identity and marketing strategy for La Santa María, through the creation of a verbal and visual discourse that highlights the brand's values and enhances the commercialization of artisanal fishing on the Chiapas coast.

We have worked closely with the cooperative in learning activities that allow entrepreneurs to engage in strategic planning, adopt innovative methodologies and strengthen their businesses through a digital marketing plan and visibility strategies. In this way, we seek to establish solid connections between the community and new audiences, contributing to sustainable growth for all of La Santa María's activities.