Delish
Delish is a brand that promotes the consumption of 100% natural and organic products, free of chemical preservatives and handmade in El Salvador.

Our job was to create a brand that reflects the work of Delish as a local consumer trade and quality craftsmanship.

Identity Strategy
From the exploration of the current business model we were able to build together with the brand:

- A discourse that reflects the importance of the value chains created by consuming local products, with traceability that boosts local trade and the value of organic consumption in the region.

- We developed an identity strategy to shape the new communication system and benefits of consuming natural and organic products.