El Madresal
Where nature embraces you

"Find yourself between two seas, amidst the calm and adventure of our coastal landscape".

Madresal began as a project of a group of friends who found a way to protect their community by protecting the mangroves and biodiversity of the Chiapas coast. The ejido that lives between the lagoon and the sea is now an ecotourism complex that over time has grown to become an exemplary place, generating employment and promoting sustainability in the community, thus conquering its autonomy.

Our objective has been to develop a marketing and communication strategy for the community, which has allowed them to create a verbal and visual discourse about the brand and its ecotourism services. To achieve this we have worked with the organization in various learning activities that allow entrepreneurs to engage in strategic planning, methodologies and strengthening their business with a digital marketing plan and visibility strategy, and thus connect the community with new audiences.